Frich makes money social. It is the first social finance app empowering Gen Z to take control of their personal finances by setting spending goals together with friends using gamification and social media elements.
Role:
Influencer Marketing and Tik Tok Managing Intern
Duration:
June 2021-September 2021
Responsibilities & Accomplishments:
Collaborated with a TikTok manager to oversee the social finance app account targeting Gen Z, creating and managing a structured content calendar.
Filmed, edited, and produced daily content, including three unique series for the platform.
Presented weekly to the growth department, sharing content ideas, influencer partnerships, and analytics.
Increased brand exposure and awareness by engaging with followers and commenting on the "For You" page
Managed influencer collaborations through email, Zoom, and TikTok DMs
Successfully grew the account from 36 to over 3,000 followers in four months